eVent Fabrics: Marketing Specialist

 
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An innovator in waterproof tech seeks a communicator for global branding expansion.

Company eVent Fabrics

Job Title Marketing Specialist

Overview
eVent fabrics, a premium technical fabrics supplier, created the original air permeable waterproof technology to keep users dry and comfortable in the widest range of temperature and conditions. eVent has become a global leader in all-weather technology, providing waterproof, windproof and protective technology for a wide range of apparel and footwear applications in a variety of industries. eVent is expanding its global team and is looking for high caliber people who are self-motivated, strong team players and have a passion for the outdoor industry.

Responsibilities

Overview

  • Collaborate on the strategy and lead the execution of the brand’s global marketing plan

  • Ensure consistent brand messaging and identity on all external facing materials

  • Curate and develop a network of freelancers to support global marketing projects

Customer Engagement

  • Collaborate with sales to develop relationships with marketing contacts across the customer base

  • Manage the customer toolkit and identify opportunities to enhance the assets available to customers

Trade Shows + Events

  • Manage the global trade show calendar, budget, logistics and activation to build B2B brand awareness and new sales opportunities

Digital Media

  • Gain expertise in the content management system and manage the website day-to-day

  • Develop and execute a strategic social media plan to drive brand awareness and increase engagement

Ambassadors

  • Manage a team of ambassadors who are responsible for brand advocacy, engagement and delivering content that can be leveraged across our digital channels

Sales Enablement

  • Collaborate with the global sales team to develop an effective sales toolkit and marketing collateral that resonates with the industries we serve

Qualifications

  • Bachelor’s degree in business, marketing, communications/journalism or a related field of study

  • 1-3 years of marketing experience

  • Ability to work in a creative, fast-paced, globally-focused environment

  • Self-starter who has an agile mindset, believes everything is “figureoutable”, and thrives with autonomy

  • Team player with a service-mindset, interest in developing a versatile skill set, and willingness to assist with projects that fall outside the role and responsibilities

  • Excellent time management skills and the ability to juggle multiple projects at once, prioritize, and work efficiently under pressure without overlooking the details

  • High technical aptitude with the ability to convey complex information in a way that’s relevant and easy to understand

  • Tech-savvy with an interest in finding more effective and efficient ways to execute

  • Ability to work remotely and within an open-office environment

  • Willingness to work outside traditional business hours and travel as needed (estimated travel not likely to exceed 10%)

Contact Chad Kelly