Job Description
The account coordinator is responsible for the day-to-day execution of client program initiatives. The AC combines solid social media skills with beginning supervisory activities internally and with clients/programs. The AC strongly demonstrates the ability to think strategically and execute digital marketing programs.
Requirements for Consideration
Two or more years in a related field.
Ability to execute well on daily tactical program management.
Strong written and oral communication skills.
Has a track record of being reliable.
Acknowledges all emails in a timely fashion.
Solid knowledge of social media platforms.
Ability to provide strategic counsel to the client with supervision from more senior staff.
Strong organizational skills with a track record of meeting deadlines and expectations.
Experience with social media, content creation and campaign planning.
Experience with paid media (social and Google).
Accommodates occasional travel, other agency duties outside a 9 – 5 schedule.
Familiarity with Sprout Social, MailChimp, Constant Contact, Monday.com or similar programs is a plus.
Interpersonal & Administrative Skills
Exercises sound judgment and discretion.
Can work independently and as part of a team.
Exhibits a “can do” attitude.
Shows an interest in and respect for co-workers.
Is professional with clients.
Exhibits high interest in learning about digital communications, client relations, media/influencer relations, paid media and business.
Takes an active interest in Gather Media – supports on social events and Gather Media marketing.
Primary Responsibilities
ACCOUNT TEAM RELATIONS
Provides regular updates to the team lead.
Creates clean client reports and provides POV on report.
Is prepared for team and client meetings.
Problem solves rather than just problem identifies – thinks of options before approaching a team leader for help.
Follows Gather Media SOPs.
DIGITAL MEDIA AND COMMUNICATIONS
Excels in client engagement:
Works with the client to effectively understand the brand i.e., voice, positioning, offerings, competitors and more.
Prepares for and maximizes opportunities with clients.
Communicates in a timely manner.
Prepares client emails, agendas, notes and client recaps.
Organizes client files.
Community Management:
Creates social media responses/copy for team review.
Responds to audiences on social media, Google and other social media/ review platforms.
Keeps an eye on customer/audience trends and feedback.
Executes public relations and influencer relations campaigns:
Creates media/influencers lists, pitches, follow ups and more.
Ensures contracts are being met.
Reports on placements.
Brainstorms and pitches campaign ideas, “trend spotting.”
Executes paid media planning:
Learns and becomes certified in different paid media platforms.
Tracks media spends and coordinates budgets.
Creates social media ads (copy/creative).
Uses paid media skills to ensure content is amplified across channels.
Content Creation
Creates content (Graphic & Carousel Creation in Canva)
Edits short-form video; Reels and TikTok videos.
Writes post captions in unique brand voices.
Creates content calendars, content pillars (by month / by day).
CLIENT SERVICES
Owns projects and runs accounts while acting as a point of contact for the client.
Delivers timely updates to the client and internal teams before being asked for them.
Contributes to internal team discussions about client problems and planning.
Anticipate problems on an account before they become big issues; takes the lead of arranging to problem-solve with the team.
Plans, coordinates and executes multiple assignments efficiently; consistently goes to the team leader when the workload needs prioritizing.
Completes tasks while managing emerging client requests.
Researches and orders client gifts.
Completes emerging client tasks with a “can-do” attitude such as event planning, branded merch ordering, PR box planning and more.
Performance Standards
See annual performance agreement that will be created within the first 90 days of onboarding.
Job Details
Hybrid working environment.
Flexible schedule as needed.
401K Plan.
Kansas City HQ.
