Tired of trend reports that never quite land? KC IABC invites you to a game-changing Professional Development session featuring a leading brand strategist who has done the heavy lifting for 2025.

In this exclusive lunch and learn, we’ll examine a fresh, field-tested consumer insights study that reveals what today’s audiences actually want—and what they’re no longer tolerating—from brands in a rapidly shifting digital and cultural landscape.

Why You Should Attend:
Whether you manage internal messaging, lead external campaigns, or advise executives, this event will arm you with clarity and credibility. Walk away with:

• A sneak peek at the 2025 Consumer Trust Index

• Case studies of brands winning (and losing) the trust war

• A framework for authentic messaging that resonates across platforms

• Practical steps to rebuild or reinforce audience trust in your comms strategy

Who This Is For:
Business communicators, marketing leaders, and brand storytellers ready to get ahead of the curve and ground their strategies in what matters most to today’s skeptical, values-driven audience.

Get your tickets here!