Worried that AI is coming for your job? This is your opportunity to upskill and lead AI with experience and strategy.

AI tools like ChatGPT, Claude, and Gemini have already reshaped the digital landscape. The ability to prompt them effectively has become a critical skill.

In this interactive session, you’ll learn how to “speak AI” through strategic prompt design. We’ll explore what makes a prompt work, why many people get mediocre results, and how to guide AI tools to generate high-quality content, insights, and ideas. You’ll walk away with real examples, ready-to-use prompt templates, and a clear understanding of how this skill can increase your value and impact across any digital role.

Meet the Speaker

Angie Pederson, High-Impact Marketing Strategist

With two decades of digital behind her, Angie Pedersen has seen it all — from hand-coded blogs to facilitating YahooGroups to AI-powered content engines. She’s a content marketing strategist who’s led initiatives at billion-dollar brands and now partners with B2B teams to build scalable strategies across web, email, social, and more. Angie brings a rare blend of strategic vision and roll-up-your-sleeves execution, helping teams turn big ideas into high-impact content that connects and converts. A word nerd with the heart of an educator (and a laugh that embarrasses her kids), she’s passionate about helping marketers navigate what’s next.