All of our monthly events are held from 7:30 – 9 a.m. on the third Thursday at Brio Tuscan Grille, 502 Nichols Rd, Kansas City, MO 64112 on the Country Club Plaza.
Your personal brand: Where does it stand? And how should it evolve along with your career?
Your personal brand “lives” in the six inches between the ears of the people who matter most to you. When they are asked about you, whatever they say is – in fact – your personal brand to that person.
While we all “own” our personal brands throughout every stage of our careers, the key questions are:
Eric Morgenstern, CEO of Morningstar Communications, is here with some answers.
He’ll begin by providing a philosophical framework for personal brand-building at all career stages, and then quickly move into both strategies and tactics to help you boost your career. He’ll also provide tangible networking tips, and a win-win-win approach to community involvement.
Eric will share a simple yet profound approach for effective personal brand-building. Learn how to integrate your authentic self with personal brand-building techniques to help you generate an accurate perception and trust. Especially in today’s business climate, our personal brand-building needs to be intentional, consistent and thoughtful.
Eric Morgenstern is the CEO of Morningstar Communications. He regularly provides one-on-one counsel to executives and civic leaders. After 20 years as a strategic integrated communications firm, Morningstar Communications evolved this year into a consultancy. Eric helps leaders clarify their direction and message, connect with the people who matter most, and change attitudes and behaviors.
Learn to make the most of your existing site and how to re-launch and blow up your brand.
Social media is all the rage, but you’re only a renter on the social space. When it comes to your website: You own it. There’s no more important component to your brand, no matter your type of business or organization. Whether you’re re-launching a website or making the most of what you’ve got, you’ll learn actionable steps from our panel of experts to move you forward.
Leverage your collateral to promulgate robust B2C interactions and … STOP RIGHT THERE!
Whether your communications are internal or geared toward customers, corporate and bureaucratic terminology is a roadblock to impactful messaging. Yet executives love it! Learn to blow up the buzzwords, speak in the language of your audience, make a difference and still keep your job. Jessica Noble, communications director at Hallmark Cards, will help us jettison the jargon and cut through with a clear message.
We’re always looking for new speakers for luncheons, conferences and special events. If you know someone who would be of interest to KC IABC’s members and guests, let us know.