Professional Development

President’s Note: Reflection and Looking Forward

11:56 03 December in Business Communicators Summit, KC IABC Blog, Professional Development
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By Stacey Dickson – KC IABC President This time of year is such a great opportunity for reflection. Having just celebrated Thanksgiving, I am still thinking about all the things for which I am grateful. My new house, supportive friends and family, a great job and all our KC IABC board members and volunteers working so hard to plan for an outstanding upcoming year. As we near year-end,...

Save March 8 for the 2018 Business Communicators Summit

15:17 01 December in Business Communicators Summit, featured-event, KC IABC Blog, News and events, Professional Development
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Mark your calendar for the 2018 Business Communicators Summit on Thursday, March 8! KC IABC's Business Communicators Summit (BCS) is the largest, annual professional gathering in the Midwest for professional communicators. The 2018 event will feature a great morning keynote and a full-day of breakout sessions featuring communications professionals from diverse industries. Date: Thursday, March 8 Time: 8 a.m. – 5 p.m. Location: KU Edwards Campus, Overland Park, KS Drum Roll Please...

What we learned at connect17

10:52 16 November in featured-event, KC IABC Blog, News and events, Professional Development
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By Stacey Dickson – KC IABC President & Marjie Goodman – KC IABC Board member We had the privilege of attending IABC’s Southern Region conference in Houston last month. The conference covered several topics including client experience, social media and video, and it featured several speakers from across the country. Here are our top takeaways from connect17. Branding [caption id="attachment_16350" align="alignright" width="300"] Jim Pendergast of AARP giving the connect17 conference keynote...

Success with Collaboration

08:05 13 November in KC IABC Blog, Professional Development
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By Megan Neher I’ve had my own company for 14 years and it took me the first five years to figure out how to categorize it. I started by saying I was a freelancer or a subcontractor. But as I grew and got more clients and even my own subcontractors, things began to change. My elevator speech morphed into: Hi, I own my own boutique PR agency....

President’s Note: Give the Gift of Communications

14:25 03 November in KC IABC Blog, News and events, Professional Development
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By Stacey Dickson – KC IABC President I am grateful to have attended the Southern Region Conference in Houston last month. In addition to the excellent sessions providing great communications development, I participated in the Leader’s Summit where we discussed challenges and solutions as chapter leaders. We also had time to learn about a few things going on at the International level I felt were worth sharing. For...

This Year: Gift the Gift of Marketing to Local Non-Profits

12:46 02 November in featured-event, KC IABC Blog, News and events, Professional Development
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Local non-profits will benefit from your marketing experience     Join us  for our next monthly meeting and give the Gift of Communications on Thursday, Nov. 16, 5:30-7 p.m. at our host Lockton Companies in the Country Club Plaza. If you work in marketing, then crafting catchy messages and working across multiple mediums comes naturally to you. You’re fast. You’re good. But the rest of the world lacks what you have....

KC presenter at IABC Southern Region connect17

12:06 02 November in KC IABC Blog, Membership, News and events, Professional Development, Uncategorized
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Congratulations to member Marjie Goodman for being selected as a presenter for the IABC Southern Region connect17 conference. Marjie spoke on how to create more video to engage employees using storytelling and incorporated videos produced right here in KC. The connect17 conference occurred Oct. 25-27 in downtown Houston, Texas, and had attendees from all over the Southern region of the IABC, including other countries. Marjie joined the KC IABC...

Understanding Gen Z Consumers and What They Expect from Brands and Businesses

13:21 25 September in featured-event, KC IABC Blog, Masters, News and events, Professional Development
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by Angie Read (aka GenZMom) Just when we thought we had Millennials figured out, a new generation of young consumers is forcing us into uncharted territory yet again. Meet Generation Z, born between 1996 and 2010. Don’t mistake them as tomorrow’s consumers; they’re already here in a BIG way. They represent approximately $44 billion in direct buying power, and after you factor in their unprecedented influence on family spending, that number...

A Peek Behind the Walls

21:21 14 September in featured-event, KC IABC Blog, News and events, Professional Development
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By Shawn Arni, Director of Marketing - Medical, Children’s Mercy Kansas City Children’s Mercy is one of the most beloved organizations in Kansas City. That is one of the reasons I’ve worked here for more than 20 years now, and I’ve always been proud to tell others where I work and what I do. Founded from humble beginnings in 1897 by two sisters – one a surgeon,...

#HoustonStrong & conference on!

19:17 06 September in featured-event, KC IABC Blog, News and events, Professional Development
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You may be wondering about the status of our Southern Region IABC connect17 conference post-Harvey since it’s Oct. 25-27 in Houston. Although this storm did pack a wallop, most of downtown Houston, including the conference hotel, were not impacted. The city is opening back up for business, including its airport and major freeways. Houston Mayor Sylvester Turner is encouraging all conferences to go forward. By honoring our...