KC IABC Blog

KC/IABC Podcast: Chakisse Newton on communicating for results

11:03 09 January in KC IABC Blog, Uncategorized
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Chakisse Newton, named in 2009 by Toastmasters International as one of the 10 best speakers in the world, is a keynote speaker at the KC/IABC BCS on Feb. 15. She will share practical tips and techniques to improve every communication, whether written or verbal, professional or personal. Chakisse will show why most communications fail, how to avoid communication pitfalls, how to increase productivity with better...

Our latest podcast: Perry Puccetti on mobile communications

14:10 09 November in KC IABC Blog
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Perry Puccetti is president and CEO of The Triple I Corp., an Overland Park-based technology consultancy. On Nov. 15, he'll use his expertise to help business communicators evaluate when and how to most effectively use mobile communication. Instead of focusing on merely the technology ("We need an app now!") Perry advocates that communicators clear identify their audiences and goals. He'll also review three areas that...

How to Use Social Media to Drive Sales

13:41 24 October in KC IABC Blog
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By Cathy Swirbul, Strategic Communications Consultant, CHS Communications Social media currently drives only about 1 percent of sales, according to a recent Forrester research report. Shelly Kramer, Founder and Chief Imagination Officer at V3 Integrated Marketing, said one reason for the dismal results is that most companies aren’t using social correctly. Kramer, KC/IABC’s Entrepreneur of the Year, spoke at the October Tech/SIG meeting. “We have a client...

Justin Goldsborough on 7 Myths of Social Media

15:19 08 October in KC IABC Blog
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By Roy Harryman Seven myths of social media can hold you and your organization back from the promise of communicating with impact and clarity. Do you know what these myths are and how they may be frustrating your efforts? Justin Goldsborough, a digital strategist for Fleishman-Hillard Kansas City, has years of expertise in helping businesses connect with consumers via social media. Join him for some myth...

‘What Happens in Charleston Stays in Charlotte’ – And Other Core Messages From the 2012 IABC Southern Region Conference

08:12 28 September in KC IABC Blog
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by Donna Schwartze, VP, Finance, KC/IABC I was lucky enough to attend IABC’s Southern Region Conference this week with KC/IABC president Sara Folkerts and past president Megan Neher. And, I was even luckier to present to the attendees. My presentation was “How to Conduct a Message Development Session.” As part of the presentation, our group of about 30 people did a quick run through of an...

Tech tips from Simon Kuo: Always be learning

08:02 07 September in KC IABC Blog, Tech/SIG, Uncategorized
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Digital strategist Simon Kuo joined us at our last Tech/SIG meeting to share his wisdom on why it’s important for communicators to understand technology. Simon is co-founder and managing partner at LightThread LLC, a digital strategy company. The main concept he emphasized is that we need to know how things work in order to use them the right way. “Not knowing how technology works prevents people...

Darren Mark on Tips for Better Video Storytelling

20:09 20 August in KC IABC Blog
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Darren Mark of Scenic Road Productions is our guest at our Thursday, Aug. 23, luncheon on "Tips for Better Video Storytelling." Darren, a former TV producer and news reporter, shares in this podcast why he made the jump to running his own company and why video storytelling matters to corporations like never before. The Kansas City chapter of IABC, 2012 International Chapter of the Year, includes...