KC IABC Blog

February 2014 – Business Communicators Summit

21:26 18 July in KC IABC Blog
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Save the date!  The KC/IABC Business Communicators Summit is the best professional development event for communicators in the Midwest. We’re celebrating the 10th anniversary of BCS this February 27 at the KU Edwards Campus/BEST Conference Center, 12600 Quivira Rd., Overland Park, KS 66213. It’s going to be HUGE. Don’t miss it! Even though February seems a long ways off, it’s never too early to mark your calendar for...

Tech/SIG Infographics Meeting Notes

12:12 24 June in KC IABC Blog, Tech/SIG
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We had one of our biggest Tech/SIG meeting attendences recently for the topic of making and using infographics. Twenty-five people from a cross section of industries (including engineering, education, research, and non-profit) came together to share their experiences and learn. Sara Folkerts, Sprint’s Manager of Corporate Communications, presented her best practices in using infographics for internal audiences. She uses them to provide quarterly reports, and cultivate...

Kirk Hasenzahl on iPad and iPhone Apps

13:49 02 April in KC IABC Blog
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Kirk Hasenzahl,co-founder and president of RareWire, will be one of four panelists discussing "iPhone and iPad Apps: Tips from the Pros" at our luncheon at Brio on the Plaza on Thursday, April 18. In this podcast, Kirk discusses how companies should evaluate their need for an app, which apps to consider developing and what to do when the app is done. Learn more and register...

Podcast: Lance Yoder and Matt Dunn on SEO and Web Content Strategy

15:41 07 March in KC IABC Blog
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Matt Dunn and Lance Yoder are part of the team involved in the re-launch of Cerner.com. Share lessons they learned about content strategy, SEO and Google's content filters as they worked behind the scenes on this massive project. Every communicator will be able to apply principles from this presentation to the content they are creating and sharing. Want to hear more? Join Matt and Lance...

KC/IABC Podcast: Sara Folkerts on the KC Quill (formerly Bronze Quill) Awards

01:00 01 March in KC IABC Blog
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The deadline to submit your entry for the Kansas City Quill awards (formerly called the Bronze Quill Awards) is Friday, March 15. Sara Folkerts, KC/IABC president, shares how participation in this competition and gala can distinguish your career and your company. She also provides some tips on how to submit your entry to maximize your competitive advantage. Hosted by Roy Harryman. Breakdown instrumental courtesy of Kevin...

KC/IABC Podcast: Chakisse Newton on communicating for results

11:03 09 January in KC IABC Blog, Uncategorized
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Chakisse Newton, named in 2009 by Toastmasters International as one of the 10 best speakers in the world, is a keynote speaker at the KC/IABC BCS on Feb. 15. She will share practical tips and techniques to improve every communication, whether written or verbal, professional or personal. Chakisse will show why most communications fail, how to avoid communication pitfalls, how to increase productivity with better...

Our latest podcast: Perry Puccetti on mobile communications

14:10 09 November in KC IABC Blog
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Perry Puccetti is president and CEO of The Triple I Corp., an Overland Park-based technology consultancy. On Nov. 15, he'll use his expertise to help business communicators evaluate when and how to most effectively use mobile communication. Instead of focusing on merely the technology ("We need an app now!") Perry advocates that communicators clear identify their audiences and goals. He'll also review three areas that...

How to Use Social Media to Drive Sales

13:41 24 October in KC IABC Blog
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By Cathy Swirbul, Strategic Communications Consultant, CHS Communications Social media currently drives only about 1 percent of sales, according to a recent Forrester research report. Shelly Kramer, Founder and Chief Imagination Officer at V3 Integrated Marketing, said one reason for the dismal results is that most companies aren’t using social correctly. Kramer, KC/IABC’s Entrepreneur of the Year, spoke at the October Tech/SIG meeting. “We have a client...