KC IABC Blog

March Monthly Breakfast: Succeeding With Content in a World Where Mobility Reigns

16:22 02 March in KC IABC Blog
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Sponsored by Sprint Modern marketing is not about mobile technology as much as it is about understanding mobility. It's not desktop content or mobile content - it's all just content. How can we as marketers adapt our marketing communications (content) to this new era? At KC/IABC's March Monthly Breakfast, Eric Pfeifer, VML's Director Mobility & Strategic Partnerships, will share: The mindset and expectations of mobile users. How we...

KC/IABC Is Mid-Size Chapter of the Year!

16:04 12 February in KC IABC Blog
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We have GREAT news to share: KC/IABC was recognized as the 2014 Mid-Size Chapter of the Year at IABC's Leadership Institute at the beginning of February! Given out at the same time as the Chapter Management Awards, which salute volunteer leadership in eight categories, KC/IABC also received Awards of Excellence in the Communication and Professional Development categories and an Award of Merit in the Leadership Development...

KC/IABC Rising Stars: Personal Branding in the Digital Landscape

09:37 22 January in KC IABC Blog
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Join KC/IABC's Risings Stars and Duane Hallock, Regional Communications Director for the American Red Cross and personal branding expert, for an in-depth discussion on building, maintaining and leveraging a personal brand that will help you stand out from your peers. Learn how to build online profiles that can contribute to your relevancy, see how to set your profile apart from those of other communications professionals,...

CREATE VIDEO CONTENT ON A SHOESTRING BUDGET

03:14 10 January in KC IABC Blog
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Posted by Jonathan Mast There is still the perception that creating video content is hard or expensive. In my opinion for online corporate video there is bad, good, better and best. I like to joke that I produce “good-er” many times when videoing on the fly, and that is still pretty good. So how do you shoot video for your company if you are a one...

January Member Event: How to Influence Up, Down and Across an Organization

07:35 03 January in KC IABC Blog
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A major component of successful communication is the ability to effectively influence. As a communicator, you often have to lead and influence those around you in order to meet your goals. Whether you manage a team or just need to successfully persuade those you work with and for, our panel of senior level communications managers will help you understand how to best influence the people...

IABC MASTERS: ADVOCATING FOR TRANSPARENCY

02:59 27 November in KC IABC Blog
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Posted by Julie Bartels Smith, ABC Advocating for Transparency in Corporate Communications The KC/IABC Masters group recently had two local PR gurus lead a discussion on how corporate communicators can advocate for transparency with their clients and organizations. Steve Doyal drew on his experience at Hallmark and many civic organizations, and Laurie Roberts shared insights from recent controversies she helped manage for Susan G. Komen Kansas City...

Join us for a Happy Hour with PRSA

21:22 20 November in KC IABC Blog
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Eat, Drink and Be Merry with KC/IABC and PRSA! You are invited to join us for a Holiday Happy Hour from 5:30-8 p.m., Thursday, Dec. 5 at BRIO. We are excited to partner with the Greater Kansas City chapter of PRSA, our host for this festive event. The holiday happy hour includes an open bar, hors d’oeuvres, a few prize giveaways, as well as a charitable component.  Get in the...

Register for the Business Communicators Summit

20:57 29 October in KC IABC Blog
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Register to attend the 10th anniversary of KC/IABC's exclusive one-day conference, the Business Communicators Summit. This year's event features keynote speaker and acclaimed author David Meerman Scott, so don't miss the best deal on the best marketing conference in the Midwest. Reserve your spot to Kansas City’s largest gathering of business communicators! Need to know what you'll learn at BCS? Learn more about the event. ...

September Luncheon: Leveraging the Power of Mobile Technology

09:58 04 September in KC IABC Blog
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Join us at KC/IABC’s September professional development luncheon at Brio Tuscan Grille to learn how to integrate mobile technology with your company’s marketing strategy, such as creating a strategic texting campaign that aligns with your Twitter campaign.  Darrin Clawson, Mobile Strategist and App Developer at Engage Mobile, is focused on helping companies of all sizes leverage the power of mobile computing to solve real business problems. His passion is building enterprise-class...

KC/IABC inaugurates 2013-2014 board

20:11 23 July in KC IABC Blog
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We're pleased to announce the new board of directors. The board of 19 local business communicators will lead the chapter’s activities through June 30, 2014. The new board is comprised of representatives from Kansas City’s largest companies including Sprint, Black & Veatch, KCP&L and Cerner, and from small businesses, agencies and freelancers. The board’s new president, Donna Schwartze, is a veteran of Fleishman-Hillard and Weber Shandwick.  KC/IABC is a six-time...