Burns & McDonnell: Communications Strategist

Burns & McDonnell: Communications Strategist

10:56 06 December in KC IABC Blog, KC/IABC Job Bank for Members
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The communications strategist will develop and implement corporate public relations strategies and material for Burns & McDonnell to build awareness and enhance the firm’s reputation. This position will be an integral part of the firm’s internal agency that serves the different business groups (internal clients).

Responsibilities
Specific responsibilities include the following, with other duties as assigned:

Develop trusted relationships with business and trade media contacts making the firm the go-to source for stories and interview opportunities in our industry.
Manage media relations serving as a key contact for the firm.
Develop a plan to elevate the quality and quantity of trade and business media placements for business groups within the firm.
Develop relationships with stakeholders with assigned global practices to understand business objectives and develop public relations plans to help them achieve their goals.
Pro-actively identify opportunities to promote company projects, industry trends, corporate culture and thought leadership (and more) to targeted media outlets.
Work with internal clients to research and create content for external media opportunities via news releases, bylined articles, blogs, videos and other channels, as needed.
Pro-actively identify and manage award opportunities to promote our people and projects.
Ensure all internal clients are fully-prepared for interviews, speaking opportunities and events by developing briefing documents with background information and talking points.
Develop and maintain editorial calendars.
Monitor and measure media coverage, developing client-facing media reports for all projects.
Staff and manage interviews and media events. Ensure public relations activities are consistent with brand strategies.
Collaborate with marketing and communications team members to achieve public relations goals as part of holistic campaigns and events.

Qualifications

Bachelor’s degree in communications, journalism, or related degree.
Minimum of 5 years of experience working in public relations, media relations, communications or a news-related field.
Strong writing skills with knowledge of AP style. Creative and technical writing experience.
Excellent verbal and written communication skills.
Experience with a public relations agency a plus.
Experience working with professional services industry a plus.

Primary Location US-MO-Kansas City

How to Apply: Go to www.burnsmcd.com/careers
https://burnsmcdonn.taleo.net/careersection/external/jobdetail.ftl?job=171681&tz=GMT-06%3A00

Contact Email: klwidmar@burnsmcd.com

Kerry O'Connor

kerryoconnorpr@gmail.com
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