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Save March 8 for the 2018 Business Communicators Summit

15:17 01 December in Business Communicators Summit, featured-event, KC IABC Blog, News and events, Professional Development
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Mark your calendar for the 2018 Business Communicators Summit on Thursday, March 8! KC IABC's Business Communicators Summit (BCS) is the largest, annual professional gathering in the Midwest for professional communicators. The 2018 event will feature a great morning keynote and a full-day of breakout sessions featuring communications professionals from diverse industries. Date: Thursday, March 8 Time: 8 a.m. – 5 p.m. Location: KU Edwards Campus, Overland Park, KS Drum Roll Please...

What we learned at connect17

10:52 16 November in featured-event, KC IABC Blog, News and events, Professional Development
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By Stacey Dickson – KC IABC President & Marjie Goodman – KC IABC Board member We had the privilege of attending IABC’s Southern Region conference in Houston last month. The conference covered several topics including client experience, social media and video, and it featured several speakers from across the country. Here are our top takeaways from connect17. Branding [caption id="attachment_16350" align="alignright" width="300"] Jim Pendergast of AARP giving the connect17 conference keynote...

This Year: Gift the Gift of Marketing to Local Non-Profits

12:46 02 November in featured-event, KC IABC Blog, News and events, Professional Development
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Local non-profits will benefit from your marketing experience     Join us  for our next monthly meeting and give the Gift of Communications on Thursday, Nov. 16, 5:30-7 p.m. at our host Lockton Companies in the Country Club Plaza. If you work in marketing, then crafting catchy messages and working across multiple mediums comes naturally to you. You’re fast. You’re good. But the rest of the world lacks what you have....

President’s Note: It’s Rocktober!

17:14 03 October in featured-event, KC IABC Blog, Membership, News and events
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By Stacey Dickson – KC IABC President As 7-time International Chapter of the Year, the Kansas City chapter of International Association of Business Communicators rocks! I love being a part of this organization.The opportunities to build lasting relationships and grow my skills are phenomenal. Immersing myself in the organization by volunteering on committees and serving on the board has made my membership even more valuable. That’s why I...

Understanding Gen Z Consumers and What They Expect from Brands and Businesses

13:21 25 September in featured-event, KC IABC Blog, Masters, News and events, Professional Development
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by Angie Read (aka GenZMom) Just when we thought we had Millennials figured out, a new generation of young consumers is forcing us into uncharted territory yet again. Meet Generation Z, born between 1996 and 2010. Don’t mistake them as tomorrow’s consumers; they’re already here in a BIG way. They represent approximately $44 billion in direct buying power, and after you factor in their unprecedented influence on family spending, that number...

A Peek Behind the Walls

21:21 14 September in featured-event, KC IABC Blog, News and events, Professional Development
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By Shawn Arni, Director of Marketing - Medical, Children’s Mercy Kansas City Children’s Mercy is one of the most beloved organizations in Kansas City. That is one of the reasons I’ve worked here for more than 20 years now, and I’ve always been proud to tell others where I work and what I do. Founded from humble beginnings in 1897 by two sisters – one a surgeon,...

#HoustonStrong & conference on!

19:17 06 September in featured-event, KC IABC Blog, News and events, Professional Development
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You may be wondering about the status of our Southern Region IABC connect17 conference post-Harvey since it’s Oct. 25-27 in Houston. Although this storm did pack a wallop, most of downtown Houston, including the conference hotel, were not impacted. The city is opening back up for business, including its airport and major freeways. Houston Mayor Sylvester Turner is encouraging all conferences to go forward. By honoring our...

Coffee & Conversation: Communications in the age of “fake news”

11:28 31 August in Coffee & Conversation, featured-event, KC IABC Blog, Membership, News and events, Professional Development
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By Matt Tidwell, Ph.D., APR Earlier this month I had the pleasure of moderating a recent KC IABC “Coffee and Conversation” panel discussion (one of KC IABC’s terrific new membership benefits, by the way). We had a small but hearty group of communicators representing diverse backgrounds including education, technology and non-profit. The topic was certainly topical – communications in the age of “fake news”. While we all...

Take 15 percent off the emfluence And Then Some Conference

21:43 06 August in featured-event, KC IABC Blog, News and events, Professional Development
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Sign up for the emfluence And Then Some Conference, a catalyst conference focused on achieving your digital marketing goals. KC IABC members receive a 15 percent off discount when entering promotional code KCIABCmember during registration. The Details When: Friday, Aug. 25, 8 a.m. to 6 p.m.  Where: The College Basketball Experience, 1401 Grand Boulevard, KCMO Who should attend: Strategizers and producers Whether you’re a hands-on digital marketer working on email, social...